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Perplexity will pay publishers

Pivot 5: 5 stories. 5 minutes a day. 5 days a week.

1. Perplexity will pay publishers

Perplexity

Perplexity has announced the Perplexity Publishers' Program, partnering with TIME, Der Spiegel, Fortune, Entrepreneur, The Texas Tribune, and WordPress.com. The program aims to promote collective success and equip publishers with new technology to engage their audiences. Key components include revenue sharing through related questions, access to Perplexity's APIs, and Enterprise Pro for all employees.

The program is designed to align AI technology interests with quality journalism, supporting the future of digital publishing and ensuring high-quality, trustworthy content remains at the heart of the AI-powered information landscape.

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2. Apple skips Nvidia's GPUs for its AI models, uses thousands of Google TPUs instead

Google

Apple has revealed that its AI models were trained using Google's Tensor Processing Units (TPUs), a departure from Nvidia's dominance in the AI hardware market. This move highlights the ongoing evolution of technology partnerships in the AI sector and suggests that major tech players are exploring alternatives to Nvidia.

The core of Apple's AI training utilized two versions of Google's TPUs: TPU v4 and v5 series. The AI features powered by these models are expected to roll out soon after a planned delay of the Apple Intelligence features.

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3. AMD is becoming an AI chip company, just like Nvidia

AMD's Q2 2024 earnings show nearly half of the company's sales are now data center products, with the growth primarily due to the AMD Instinct MI300 accelerator, which competes with Nvidia's H100 AI chip.

The chip achieved over $1 billion in sales in a single quarter, up from its previous milestone of $1 billion cumulatively since its December 2023 debut. AMD plans to release new AI chips every year, with the MI325X, MI350, and MI400 expected to be competitive with Nvidia's Blackwell.

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4. Google releases new ‘open’ AI models with a focus on safety

Google has released three new open generative AI models, Gemma 2 2B, ShieldGemma, and Gemma Scope, which are deemed "safer," smaller, and more transparent than most. These models are part of Google's Gemma 2 family, which was launched in May. Gemma 2 2B is a lightweight model for text analysis, while ShieldGemma is a collection of safety classifiers that detect toxicity like hate speech, harassment, and sexually explicit content.

Gemma Scope allows developers to zoom in on specific points within a model, making its inner workings more interpretable. The release follows the U.S. Commerce Department's endorsement of open AI models, promoting the availability of generative AI to smaller companies, researchers, nonprofits, and individual developers.

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5. Meta’s advertising growth is proof that hefty AI spending is already paying off

Mark Zuckerberg during an interview on “The Circuit with Emily Chang” at Meta headquarters in Menlo Park, California, US, on Thursday, July 18, 2024. 

Meta CEO Mark Zuckerberg has urged investors to look to the present and see how AI has helped the company grow faster than competitors in the digital advertising market. Meta reported a 22% revenue growth to $39.07 billion, with 98% of its sales coming from advertising, primarily on Facebook and Instagram.

The company's advertising business benefited from online commerce, gaming, and the media and entertainment sectors, with ad growth being strongest in the Asia-Pacific region. Zuckerberg cited AI as the foundation behind Meta's refreshed online advertising platform, which was affected by Apple's iOS privacy update in 2021.

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