Apple briefly surpasses Microsoft as world’s most valuable company after unveiling AI plans

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1. Apple briefly surpasses Microsoft as world’s most valuable company after unveiling AI plans

Apple briefly surpassed Microsoft as the most valuable company in the world after announcing its push into AI during its developers conference keynote. Apple's market cap was $3.3 trillion, edging out Microsoft's $3.2 trillion.

Investors were excited by Apple's plans for AI across its devices, with Morgan Stanley, Evercore, and Bank of America analysts predicting that Apple Intelligence will drive users to buy new iPhones. Microsoft is also likely to benefit from Apple's AI ambitions, as it announced plans to include OpenAI's large-language models for users.

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2. LinkedIn expands its AI job-hunting features for Premium subscribers

LinkedIn is introducing AI-powered features to assist users in finding jobs, tailoring their resumes, and receiving advice from AI chatbots. These features will be available to Premium subscribers worldwide, starting in English. One tool allows users to search for jobs by typing a prompt in natural language.

LinkedIn can also review resumes and provide personalized suggestions for job posts. Additionally, a tool is available to help build cover letters from scratch. The platform is also piloting AI personas of experts to provide personalized insights to users. The company is also promising to improve the platform's search more broadly with generative AI.

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3. South Korean AI chip developers Rebellions and Sapeon to merge

South Korean AI chip developers Rebellions and Sapeon Korea are reportedly pursuing a merger to challenge global leader Nvidia. The merger aims to win the global AI semiconductor market within two to three years, a crucial time for South Korea as AI competition intensifies globally.

The merged company will focus on gaining a strong position in neural processing units used in AI, with Rebellions managing the merged entity. The merger is expected to be signed in Q3 this year.

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4. Spawning wants to build more ethical AI training datasets

Spawning AI, founded by Jordan Meyer and Mathew Dryhurst, is launching a project called Source.Plus to curate "non-infringing" media for AI model training. The project's first initiative is a dataset with nearly 40 million public domain images and images under the Creative Commons' CC0 license, allowing creators to waive nearly all legal interest in their works.

The goal is to make it easy for rights holders to offer their media for use in generative AI training and frictionless for developers to incorporate that media into their training workflows.

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5. Spotify announces an in-house creative agency, tests generative AI voiceover ads

Spotify has launched its first in-house creative agency, Creative Lab, to help brands create custom marketing campaigns and test generative AI ads. The move aims to attract advertisers to the platform, which has 615 million listeners.

Spotify is also developing an AI tool called "Quick Audio" that enables brands to create scripts and voiceovers using generative AI. Creative Lab will produce video and audio ads, in-app digital experiences, and interactive ad formats like call-to-action cards.

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